In our fast-paced world, everyone wants instant results. We want our food prepared faster, we want to communicate with people instantly, and we often get impatient when it takes longer than five seconds for a website to load. The same can be said for those who want to increase the number of sales generated from their website. But as Beverly Sills said, “There are no shortcuts to any place worth going.”
At the top of the funnel, no one knows who you are — sure, maybe your mom and a few potential customers know you, but the point of this stage is to get your name out there. You want to create buzz around your product or simply credibility around your brand. This is where you want to spend some time thinking about your personal brand. I’ve helped countless entrepreneurs go from bland to brand on the Internet, and let me tell you, it’s a game of followers, social media influence, and massive online publishing (be it articles like this one and otherwise). Some have even brought on our publicist as a way to get TV placements.
If you're wondering what a sales funnel is, simply imagine a real-world funnel. At the top of that funnel, some substance is poured in, which filters down towards one finite destination. In sales, something similar occurs. At the top, lots of visitors arrive who may enter your funnel. However, unlike the real-world funnel, not all who enter the sales funnel will reemerge out from the other end.
If you want to make more sales through social media, you need to utilize the power of social media influencers. Get them to strategically feature your product in their photos or videos, or have them tell a unique and engaging story about your brand. You can also work with influencers who will give honest reviews about your product, and/or provide tutorials and how-to content regarding your product.
Mediocre web hosts selling cost-effective services continue to maximize profitability by hosting thousands of websites on single instances of bloated Apache stacks. Un-optimized servers running thousands of public websites on a single server stack is particularly harmful to ecommerce websites characterized by uncontrollable web traffic spikes, multimedia content and large website files.
If you want higher engagement from your audience, just ask. Your audience needs something to interact with during or after your video. To measure your calls to action more accurately, track analytics on the video and run A/B tests to figure out what engages more viewers. Also check that you are posting your videos at a time when your audience is actually active and online.
Solution: The Nine Steps to Feng Shui(R) System is the easiest way to learn Feng Shui online. The information is presented clearly and in a sequential, by-the-numbers manner, that is easy to understand and apply. My background as an architect assists me in delivering advice that creates healthy environments where people feel happy, comfortable and safe, and that also look great.
Social Media: Some people don’t check their email often and rarely engage with commercial emails that they receive. But many of those people also have social media accounts. Offer follow buttons for all your social media accounts on your order confirmation page. Also, provide them in all your emails. Tell customers what following you will get them – whether it is exclusive weekly content about how best to use your products or monthly competitions, exclusive to social media.
When I first wrote this article in 2011, I mentioned how the marketing copy for Crazy Egg’s heat-mapping feature could have been stronger by better explaining how the tool helps customers to increase conversions. While this information is clearer now thanks to the detailed visuals and simple copy layout that allows the reader to skim and scan — it could be better by explaining a bit more.
Sales funnel conversions – If you’re going to choose only a few metrics to focus on, make sure this is one of them. Essentially, this metric involves tracking the number of prospects that enter your funnel at any point and then convert into customers. As you make changes to your marketing strategy in the future, seeing this number improve will let you know you’re on the right track.
If a guy tells you he is looking to buy a cheap 50’ garden hose because “every damn one of them breaks after a few months so I don’t want to put a lot of money in it,” it is up to the sales person to challenge their perceptions. To sell the premium $40 hose, the salesperson has to say something like, “You know the water in a hose that is out in the summer heat can boil? That makes the lining susceptible to tearing and shredding, like you’re experiencing now. This hose has a triple reinforced and insulated lining preventing that and staying flexible even when it freezes.”
Whenever I place an order, I receive detailed summaries of my purchase (including vital tracking information so I can hit “Refresh” on the order page to see where my stuff is), as well as customer service information, links to relevant products I might be interested in, and all sorts of other resources. I’m prompted to leave reviews and feedback about my experience, encouraged to contact a real person if I have questions about my order, and can even discuss or answer questions about my purchase for other users who are considering buying whatever I just splurged on. Generally speaking, it’s just a great shopping experience – which is why I’ve been buying my hardware from Newegg for years.
That’s not to say that everybody should just trust Google completely to have the open web’s best interests at heart. The company certainly benefits more than its competitors from a strong and vibrant web and is so influential over the web that it sometimes looks like domination. Google could stand to be a little more cognizant of those realities when it talks about the web.
Another way you can drive more sales through social media is by encouraging your customers to share their photos online. Also, be sure to go one step further by sharing these user-generated photos on your own social media profiles. This is an easy way to increase loyalty with your existing customers, and to add credibility to your brand whenever potential customers visit your social media profiles.
I’ve lost the spark and am sleep walking through life. I wake up, eat breakfast, go to work, come home, eat dinner, watch TV, and go to sleep, then wake up and do it all over again. I have a nice car, live in a good neighborhood and am a foodie–who am I to complain? But I’m thirty pounds over weight, and my mind is my enemy. I want more energy and focus. I’ve lost connection with myself and those around me. I’m a hamster chained to a wheel, but I don’t know to escape this box I’ve put myself in.
This is a plugin to create video sales pages. Build a responsive video sales page and manage your content easily with intuitive EVS Builder editor. No programming knowledge required – Create video sales pages for your products that load 85% faster than traditional wordpress pages. It is compatible with any active WordPress Theme. It supports Youtube, Vimeo and MP4 Videos.
There’s a better solution: It's not impossible with sales funnel management automation. Set up your system with the response you want, and it will be ready to send it immediately to any interested prospect—even the one who contacts you on Saturday at 3 am. As captured leads pass down the funnel, your sales automation platform can send added personalized emails that are just right for each moment.
Google has indicated site speed (and as a result, page speed) is one of the signals used by its algorithm to rank pages. And research has shown that Google might be specifically measuring time to first byte as when it considers page speed. In addition, a slow page speed means that search engines can crawl fewer pages using their allocated crawl budget, and this could negatively affect your indexation.