Social Media: Some people don’t check their email often and rarely engage with commercial emails that they receive. But many of those people also have social media accounts. Offer follow buttons for all your social media accounts on your order confirmation page. Also, provide them in all your emails. Tell customers what following you will get them – whether it is exclusive weekly content about how best to use your products or monthly competitions, exclusive to social media.
I specialize in helping you get to that first step. Sometimes we just need help working through our options. Sometimes, we just need to identify what our options are when the possibilities seem so overwhelming. You start by answering a few questions and then we have a free 30-minute to discovery session to see what’s unconsciously keeping you from moving. And if you need some help from there… you can choose from our convenient continuing support options. But it all starts with 30 minutes to make the headache go away. Are you ready?
Only 10 percent of the waiting period is defined by the HTML response to browser requests, and the remaining 90 percent of the delay is caused in rendering pages, parsing HTML, executing code scripts and retrieving embedded assets. Website performance overhaul with optimization tools and script tweaks can scrape off sizeable chunks from page load times, but perhaps not as effectively as developing a speed optimized website from scratch. And the latter is more of a marketing strategy, a business decision and slight awareness in avoiding the most common mistakes that can potentially ruin online businesses by killing website performance.
Love the focus on solving the pain. I am thinking that our message may not be specific enough. The problem: Canada’s new anti-spam law makes MANY normal business communications spam. Our solution: “Protect your business with solutions & strategies for Canada’s new anti-spam law. We give five free “How to” Guides when you sign up for our newsletter. Are we being specific enough in identifying the pain point? Any small business is affected and needs help.
Problem: Entrepreneurs who are following their passion with their business but are yearning for a modern brand identity and logo that they’re proud to represent their work. Currently they are dissatisfied with their logo and they feel it does not accurately represent their skill or quality level, and they feel embarrassed to display it on their marketing materials.
Your sales funnel is healthy if you have enough prospects going through it. If you’re moving enough prospects through the funnel with the experiences and interactions you create and if you are able to profitably convert enough prospects into paying customers, your sales funnel is healthy. See our article on Sales Metrics – 17 Reports That Improve Your Sales Pipeline Performance to help measure your sales funnel health.
The mistake of opting for a mediocre Web hosting service can live forever. With over 1.3 billion websites online as of 2017, the web hosting space is both crowded and fractured. Global availability of a vast array of hosting options is pushing businesses and hobbyists to establish their presence in the cyber world. The demand for cost-effective web hosting services is rising exponentially, and hosting providers are more than willing to compromise service quality in accumulating market share with low-cost tiers.
You can then string these Micro Funnels together to a larger sales funnel. With funnel A, you’ve grabbed their email. This gives you the traffic for Funnel B, where you’re asking for a deeper investment of time and money. This then gives you an audience of customers who have already shown interest in your brand, so you can upsell for your main product with funnel C.
Men often have a hard time finding jewelry that’s masculine, not to mention rugged enough to stand up to the elements and resist wear and tear. My nautical shackle bracelets are made from actual sailing hardware. I use triple braided polyester rope that is finished off with whipped ends from waxed sail thread. A stainless steel bow shackle completes the look. These won’t rust, and they can be worn at the beach, while sailing, playing sports and more, without needing to take them off first.
eCommerce is one of the most rapidly evolving areas of sales tax and will be for years to come. We are one of the foremost thought leaders in the field and can help you navigate this tumultuous sea of change. We have services for Amazon sellers as well as those selling on other platforms. We can help you determine where you should register to collect sales tax, perform registrations, do your returns and configure your platforms
Once the prospect is in the proverbial funnel, you've peaked their awareness. That's the first stage of the funnel. However, getting a prospect aware of you is no simple feat. Depending upon how they've arrived to your website (organically or through a paid ad), those customers might view your funnel differently and your opt-in rates will vary significantly.
Let’s suppose that you’re big into cycling and you’ve decided to purchase Trek’s latest Emonda line road bike. You read a few less-than-positive reviews online, but brushed them off on the understanding that all internet comments should be taken with a grain of salt. But then a fellow cyclist whom you respect tells you that he didn’t love the bike. Where you were less inclined to let anonymous reviewers’ feedback affect your buying decision, you are much more motivated by the advice of somebody you know personally.
Problem; You’ve got boring, poorly edited, non- SEO copy all over your website that isn’t bringing in any customers and is making you look unprofessional to every potential customer that stumbles by your site. Maybe you wrote it yourself, but you have no idea what you’re doing- or even worse, maybe you got screwed by an unqualified and inexperienced writer- whose services you paid through the nose for!
All that angst has metastasized in the past few months, with a widely circulated open letter to Google asking it to fix AMP, more Medium blog posts than can be read in a week, Twitter screeds, and arguments in the comments of AMP’s own GitHub code repository. And that’s only the stuff coming from web developers. (I keep a folder of bookmarks I call “AMPhole” to try to keep up, and that hole gets deeper nearly every day.)
Then you have a thank you page. This shows your appreciation for your customer, while also encouraging a deeper relationship with your business. For example, someone gave you their email on the Leadbox™ in exchange for a free eBook. You can now have a page that thanks them for signing up, gives them the eBook, and encourages them to purchase the associated workbook that enhances their eBook purchase. Watch Hubspot’s tutorial to create a thank you page that nurtures leads.
Research (aka, investigate solutions) - The discovery stage continues with consumer research. Visitors are often focused on consuming content and learning more about the company and its products. They are looking to understand why they should choose a particular company. At this stage, the goal is not to overwhelm the consumer with offers, but provide the necessary information to be considered.
Sales reps further qualify leads for sales opportunity by setting up a call, meeting or demo. It is this stage that’s crucial for sales teams to impress a lead to convert. Here the lead discovers more about the your services and the benefits of working with you. If they determine you’re right for their needs, they proceed to the next stage, and considered an opportunity.
You’ll probably still see many companies doing things the old way, but that leads to a huge pile of missed opportunities. Many businesses fail in their marketing efforts by not following good practices like retargeting, automated email marketing, reminding your visitors about abandoned carts, leveraging lead gathering forms, A/B testing, using landing pages, or simply diving deeper into social media advertising.
Konrath, a globally recognized sales consultant and speaker, knew she needed help, but found that advice aimed at typical workers didn't work for her—or for others who needed to sell for a living. Salespeople need their own productivity guidelines adapted to the fast-paced, always-on sales world. So Konrath experimented relentlessly to discover the best time-savers and sales hacks in order to deliver the first productivity guide specifically for sales success.
You’re and artist/entertainer who is also a business person. Your bored of the usual gold, shiny stones and blah blah jewellery you see everywhere. Your not a trend follower. You need elegant accessories that are also unique statement pieces, not just jewellery . They must be multipurpose and easy to travel with to fit your busy lifestyle and diverse wardrobe.
For the new template, we mocked up a simple wireframe, based on the existing blog layout and started to flesh out the site; what divs were needed and what the appropriate class names and ids would be. From there we starting designing the website in the browser to help iterate and see how things shaped up. A major plus point of designing in the browser is that you can see how the site displays across multiple different browsers; Apple Safari, Google Chrome, Internet Explorer and Opera.